E.A.S.T

By Merritt Gade, November 19, 2009 11:50 am

This is my first time to participate in the East Austin Studio Tour as an artist, as opposed to an art-appreciator.  I love this event and was excited that it was going to be expanded to two weekends AND that the EtsyAustin Street Team was organizing a large group showing.  I signed up right away.

Now, there are goods and bads about vending in a group.  The bads are that everyone has a different selling style (or complete lack of), the tent can be crowded and hard to maneuver from behind the set-up, and a booth with too many people and products can actually deter some shoppers.  Think about a department store with a helper at every rack.  Frightening.  Also, there is more chance for funky communication and frustration between all the different personalities.

The benefits of selling in a group, however, usually outweigh all that.  First, there is just more inventory of more variety.  Any shopper is sure to see something he or she likes and possibly must have.  That makes for a good mood that is contagious through the tent, and that is more inviting to folks out looking for special gifts and finds.  Additionally, advertising and marketing a group event is better.  Each vendor telling everyone they know gets each person in contact with a larger audience of new faces and tastes.  And the creativity of how to get the word out is bigger than just one’s own limited experience.  Finally, you’re not alone.  It can be pretty boring killing seven or eight hours by yourself in one spot, having small, barely-considered-conversations with strangers as they pass through your tent and look at your goods.  It’s hard to get breaks, keep your own spirits up, and not go mad with just sitting and staring at the back of the displays for what seems like days sometimes.  I’ve always been pretty good at entertaining myself and generally need more alone-time than most, but having buddies and making new ones is my favorite part of vending.  Well, after getting my jewelry into the hands of an appreciative shopper.

So, this Saturday and Sunday, I will be out with many of my EtsyAustin teammates, selling our handmade works.  In addition to the EtsyAustin tents, Flatfork Studios and the other permanent art galleries and studios that make up this locale will also be selling their art.  Sip on Tito’s Vodka, nibble on snacks, shop, and of course, fill your heart with art.  A couple live demonstrations will be held each day as well.  You won’t be disappointed in making this multi-studio, multi-vendor stop a part of your E.A.S.T. trip.

Saturday & Sunday Nov 21th & 22th
10 am to 5 pm

Smith Road Studios
1406 Smith Road
Austin, TX

map

Read more about who else will be there at the EtsyAustin Street Team blog.

Leave a Reply

Panorama Theme by Themocracy